The old saying “Riches are in the Niches” is very true. What would you rather do, dominate your specific area or be one of a million in a saturated area? If you said dominate an area, congratulations, you are one step closer to putting the pieces together.
I’m going to give you just a few pointers to think about while you’re trying to identify what your particular Profitable Niche Markets are. These are to be used as memory joggers, not quite exact niches.
• Product/Opportunity/Service: If you’re affiliated with a skin care product your Profitable Niche Market is not the name of your company or product. That would be the saturated area. What you would want to focus on would be some of the benefits of your particular product. Think a little deeper than just “hand cream”, maybe get specific like psoriasis or cuticle treatment. These things are out of my scope but you get where I’m going.
• Keyword Research: I’m just assuming you’re marketing online. You must do Keyword Research to find these sweet spots of profits. There are a number of free keyword research tools available. I suggest getting to know how to use them and become familiar with using them daily. https://adwords.google.com/select/KeywordToolExternal http://freekeywords.wordtracker.com/
• Consistency: This is the big one. You’ve got to be doing something every day in order for you to dominate your Profitable Niche Markets. This way you become an expert in that particular area and your prospects look at you as the place to go for all of their specific needs.
• Study: You’ve actually got to know what you’re talking about. Remember you’re in a specific niche with people who have specific needs. That means your prospect is already up to speed and needs to find someone who can take them to the finish line. This is a business, treat it as such and become the expert.
I hope these pointers have helped point you in the right direction. Just remember in order to dominate your Profitable Niche Market stay focused on the benefits of your Product/Opportunity/Service, do your keyword research, be consistent and do your homework. Putting these things together will help you become the go to guy/gal. Thanks, I’ll see you on the Flip-Side.
Monday, June 22, 2009
A Few Direct Response Copywriting Tips
If you’ve been through any kind of Marketing training you know that no matter what your chosen media outlet is, if your message is garbage or only appeals to you, you’ve just wasted money.
I’ve spent the last few years going through the school of hard knocks with trial and error of my own Marketing. I have listed a couple pointers below to help you with your Direct Response Copywriting.
• Identify the Problem: This sets everything else up. Why does your prospect want to keep reading? Does your Marketing even pertain to them and their situation? You’ve got to make sure your Marketing has basically fallen out of the sky for your prospect and their problem or need.
• Identify the Solution: Now that you’ve been able to I.D. the problem the next cordial thing to do is to help I.D. a solution. This DOES NOT have to be your service or opportunity. As a matter of fact it’s probably best if it isn’t. Just give information to your prospect so they can make an informed decision. Obviously you are part of the solution, but let them figure that out.
• Options: Let your prospect know that they have options. Nothing turns a prospect away faster than the Hard Close. Nobody wants to be sold but everyone wants to buy something. Trust me, with enough options pointing in your solution, you will put deals together.
• Call to Action: This is the big one. This could be something as simple as having them opt-in for more info like a newsletter. Or prompting them to call you for a consultation. Whatever the Action is, make sure your prospect takes one while you’ve got their attention.
If you keep these things in mind while you’re writing your Direct Response Copywriting you’ll begin to see higher conversions. Remember to I.D. the problem, I.D. part of the solution, give them Options and have a Call to Action.
Marketing is the key to keeping your business in business. Without it you’re only as good as your last deal. For an example of what I’m talking about do yourself a favor and check out the link and get more information how you can begin to Master your Marketing and making more money. I’ll see you on the Flip-Side.
I’ve spent the last few years going through the school of hard knocks with trial and error of my own Marketing. I have listed a couple pointers below to help you with your Direct Response Copywriting.
• Identify the Problem: This sets everything else up. Why does your prospect want to keep reading? Does your Marketing even pertain to them and their situation? You’ve got to make sure your Marketing has basically fallen out of the sky for your prospect and their problem or need.
• Identify the Solution: Now that you’ve been able to I.D. the problem the next cordial thing to do is to help I.D. a solution. This DOES NOT have to be your service or opportunity. As a matter of fact it’s probably best if it isn’t. Just give information to your prospect so they can make an informed decision. Obviously you are part of the solution, but let them figure that out.
• Options: Let your prospect know that they have options. Nothing turns a prospect away faster than the Hard Close. Nobody wants to be sold but everyone wants to buy something. Trust me, with enough options pointing in your solution, you will put deals together.
• Call to Action: This is the big one. This could be something as simple as having them opt-in for more info like a newsletter. Or prompting them to call you for a consultation. Whatever the Action is, make sure your prospect takes one while you’ve got their attention.
If you keep these things in mind while you’re writing your Direct Response Copywriting you’ll begin to see higher conversions. Remember to I.D. the problem, I.D. part of the solution, give them Options and have a Call to Action.
Marketing is the key to keeping your business in business. Without it you’re only as good as your last deal. For an example of what I’m talking about do yourself a favor and check out the link and get more information how you can begin to Master your Marketing and making more money. I’ll see you on the Flip-Side.
Are You in the Midst of Midlife Career Change?!
Making a Midlife Career Change is more prominent now than ever before. In this uncertain economy people have lost their jobs in record numbers. I talk with people all the time who are either directly affected by job loss or know someone close to them who has been.
I know having to deal with something like that can seem overwhelming and almost seem as though you have no choice and you become uncertain about what to do or where to go next. I know right now might not be the time when you want to listen to someone who’s telling you you’re going to be ok.
However, that’s exactly what I’m here to tell you! A recent change of events such as suddenly losing your job could very well be the wake-up call you’ve been looking for. You see, most people only make drastic changes when there are drastic measures. When things are “fine” nobody does anything to better their situation, on the other hand, when someone feels like everything is slipping out of control, usually a solution comes from it.
If you are, right now, going through a Midlife Career Change, I want you to know you do have options. What am I talking about options; you have opportunities that are greater now than ever before!
You see if you’ve had a job for a number of years and you’ve just been let go that tells me a couple things about you. First you have a skill set that kept you around as long as you did. And two, you were a top producer, that’s normally who get’s let go first to be able to free up expenses. All of these things tell me you would be a commodity to any team.
Rest assured there are people everyday not only losing their job but actually leaving their job because they know something better FOR THEM waits. Our team is full of individuals who were successful prior to joining the team. What we want to do is offer you an invite to get to know us a little better, get to know me a little better and in turn, we get to know you a little better. If this is the time in your life when you make a change, do yourself a favor, check out the link and get a little more info. I look forward to seeing you on the Flip-Side.
I know having to deal with something like that can seem overwhelming and almost seem as though you have no choice and you become uncertain about what to do or where to go next. I know right now might not be the time when you want to listen to someone who’s telling you you’re going to be ok.
However, that’s exactly what I’m here to tell you! A recent change of events such as suddenly losing your job could very well be the wake-up call you’ve been looking for. You see, most people only make drastic changes when there are drastic measures. When things are “fine” nobody does anything to better their situation, on the other hand, when someone feels like everything is slipping out of control, usually a solution comes from it.
If you are, right now, going through a Midlife Career Change, I want you to know you do have options. What am I talking about options; you have opportunities that are greater now than ever before!
You see if you’ve had a job for a number of years and you’ve just been let go that tells me a couple things about you. First you have a skill set that kept you around as long as you did. And two, you were a top producer, that’s normally who get’s let go first to be able to free up expenses. All of these things tell me you would be a commodity to any team.
Rest assured there are people everyday not only losing their job but actually leaving their job because they know something better FOR THEM waits. Our team is full of individuals who were successful prior to joining the team. What we want to do is offer you an invite to get to know us a little better, get to know me a little better and in turn, we get to know you a little better. If this is the time in your life when you make a change, do yourself a favor, check out the link and get a little more info. I look forward to seeing you on the Flip-Side.
Saturday, June 20, 2009
Top Producers MLM Lead System
With the world of Social Media, Blogs and everything else available, it is easier than ever to get your word out in front of Hundreds of Thousands of people. This is, if you know what you’re doing.
It’s like having a new Lamborghini and not knowing how to drive a manual transmission. All of the sudden your car has turned into something that takes up space in your garage. The same can be said for the vast majority of MLM Lead Systems. You have some of the greatest platforms on the planet to get your word out and you have no idea how to use them. Or worse, you are using them but not using them correctly.
A few years ago I started Marketing for a Real Estate company that I’ve got. I got a first -hand experience of how much nicer (and more profitable) life was when I began talking with prospects that needed to sell yesterday. Gone were the days of prospects haggling over this and haggling over that. Bottom line was if you didn’t have a property you NEEDED to sell chances are we never spoke.
As the years have gone by and Marketing has gotten much different with the advent of social media, blogs, google, etc, etc, you must change right along with it. Business truly is more fun (and more profitable) when you’re spending your time speaking with interested qualified prospects. There are a number of FREE options out there for the beginner.
If you are trying to build a big downline in your MLM business, or build a big business in any other industry for that matter, you must begin to have a presence online. It’s 2009 as I’m writing this article and I read yesterday that my local newspaper is down almost 50% in terms of its subscribed readers. Its online readers, on the other hand, have gone up 30% from this time last year.
If you’re new to business, or just looking to grow your business, I would like to encourage you to get to know me and our team a little better. We have developed one of the most powerful marketing systems available. Some of the strategies being used are generating hundreds of lead a day without having to pay for them! It’s time to get serious about your Lead generation and it’s time to get ahead of the curve. Do yourself a favor, check out the link. I look forward to seeing you on the Flip-Side.
It’s like having a new Lamborghini and not knowing how to drive a manual transmission. All of the sudden your car has turned into something that takes up space in your garage. The same can be said for the vast majority of MLM Lead Systems. You have some of the greatest platforms on the planet to get your word out and you have no idea how to use them. Or worse, you are using them but not using them correctly.
A few years ago I started Marketing for a Real Estate company that I’ve got. I got a first -hand experience of how much nicer (and more profitable) life was when I began talking with prospects that needed to sell yesterday. Gone were the days of prospects haggling over this and haggling over that. Bottom line was if you didn’t have a property you NEEDED to sell chances are we never spoke.
As the years have gone by and Marketing has gotten much different with the advent of social media, blogs, google, etc, etc, you must change right along with it. Business truly is more fun (and more profitable) when you’re spending your time speaking with interested qualified prospects. There are a number of FREE options out there for the beginner.
If you are trying to build a big downline in your MLM business, or build a big business in any other industry for that matter, you must begin to have a presence online. It’s 2009 as I’m writing this article and I read yesterday that my local newspaper is down almost 50% in terms of its subscribed readers. Its online readers, on the other hand, have gone up 30% from this time last year.
If you’re new to business, or just looking to grow your business, I would like to encourage you to get to know me and our team a little better. We have developed one of the most powerful marketing systems available. Some of the strategies being used are generating hundreds of lead a day without having to pay for them! It’s time to get serious about your Lead generation and it’s time to get ahead of the curve. Do yourself a favor, check out the link. I look forward to seeing you on the Flip-Side.
Who Else Wants to Retire Young Retire Rich
If you’re like me you just can’t stand the thought of punching a clock going through the same routines you hate day in and day out. Listening to people complain about the job they have but don’t ever really see themselves doing anything different. That is my definition of Purgatory!
Now, on the flip side of that is where I do see myself: Thriving in Life, absolutely loving what I do every day, surrounding myself with people who are on the same path I am. This is a big one. It’s much easier to climb a mountain with someone who’s already been there and is eager to show you the way.
You see, I was the first scenario when I was younger. A few years ago entering the workforce as a snot-nosed punk just following what everyone else was doing because that’s what we’d always been told we were going to do, “Get good grades, go to College and get a good job.” It’s said so much you don’t even stop to think about the process as a whole, you just do it.
What if I told you there was a better way…a way where you didn’t have to just fall into the same routine? Did you ever even stop to think if the person who told you to get good grades, go to College, and get a good job? Was that person happy and successful with what they did? Come on!! Let’s take the blinders off and get clear about what you want and where you’re headed.
I’ve said this before and I’ll continue to say it: You can only leverage two things in this world to get ahead, your Time and your Money. If you can get one to control the other you have truly set yourself up for Financial Freedom and who knows, you may Retire Young and Retire Rich!
I would like to take some time to get to know you, see what your visions are and what you’d like to accomplish. I’d also like for you to get to know our team a little better. To see how we’ve gotten to where we are and how we can show you the exact methods and systems we’ve used to get there. Today’s the day you decide to do something for you! Don’t worry, the worst thing that may happen is you get a little excited and normally that leads to positive results. I look forward to seeing you on the Flip-Side.
Now, on the flip side of that is where I do see myself: Thriving in Life, absolutely loving what I do every day, surrounding myself with people who are on the same path I am. This is a big one. It’s much easier to climb a mountain with someone who’s already been there and is eager to show you the way.
You see, I was the first scenario when I was younger. A few years ago entering the workforce as a snot-nosed punk just following what everyone else was doing because that’s what we’d always been told we were going to do, “Get good grades, go to College and get a good job.” It’s said so much you don’t even stop to think about the process as a whole, you just do it.
What if I told you there was a better way…a way where you didn’t have to just fall into the same routine? Did you ever even stop to think if the person who told you to get good grades, go to College, and get a good job? Was that person happy and successful with what they did? Come on!! Let’s take the blinders off and get clear about what you want and where you’re headed.
I’ve said this before and I’ll continue to say it: You can only leverage two things in this world to get ahead, your Time and your Money. If you can get one to control the other you have truly set yourself up for Financial Freedom and who knows, you may Retire Young and Retire Rich!
I would like to take some time to get to know you, see what your visions are and what you’d like to accomplish. I’d also like for you to get to know our team a little better. To see how we’ve gotten to where we are and how we can show you the exact methods and systems we’ve used to get there. Today’s the day you decide to do something for you! Don’t worry, the worst thing that may happen is you get a little excited and normally that leads to positive results. I look forward to seeing you on the Flip-Side.
Closely Guarded Secrets of a Serious Entrepreneur
I’d like to give you a few quick pointers on what it’s gonna take for you to become a Serious Entrepreneur. I know what it’s like to want something so bad you can taste and nothing is going to stand in your way of achieving it.
6 years ago I started on the journey of building my own business. I’ve had tremendous highs as well as some not so good moments. Through all of it I know there are a few things that must fall into place in order for you to become truly successful..CONSISTENTLY!! And that is what’s important. There’s nothing worse than doing a great job only to not be able to recreate it again for another month.
Marketing: Your Marketing needs to be specific and targeted. If you’re a realtor, I’m not talking about getting to know your local Farm area and just blanket the entire area. How would you ever know if any of those people are even interested in buying or selling a house? What if you had MOTIVATED prospects calling you already interested in doing business with you!? Wouldn’t your business be FAR more profitable? Not to mention your time and energy involved.
Your Marketing also has GOT TO BE consistent. You see; if you’re doing things correctly your Marketing acts as a process; slowly taking people through enough information until they can make a good decision. This can often time take 2-3 weeks. If you stop your Marketing for a few days there will be a lag in the amount of business you do when that cycle catches up.
Profitable Business Model: I can’t stress this enough! What would you rather do: Work on 20%-30% margin or work on 80% profit margins? I know what I’d rather do. If you’re a serious entrepreneur and you are not involved with something paying you this kind of return you need to start looking at what you’re doing. I work on 80% profits and so do most of the people I work with!
Now, is it easier to sell a $100 item or a $10,000 item? NIETHER, it’s the same game if you’ve done your Marketing correctly and you’re already speaking with an interested prospect! Do you see how this is coming together? Now for the one that takes you over the top! What if you were consistently Marketing and talking with qualified interested prospects about a $10,000.00 item that pays you 80% profit margin!! How long is it going to take you to achieve some SERIOUS results?
This is exactly the kind of thing our team does on a daily basis! It’s your turn to see everything start to come together and start seeing the success you deserve. These methods and this system have truly changed the way I do business and are taking me to a level of success I’ve only dreamed of. If you’re a serious entrepreneur and want to start seeing results like this, you owe it to yourself to check out the link and get more information. I look forward to having the chance to build a business with you.
6 years ago I started on the journey of building my own business. I’ve had tremendous highs as well as some not so good moments. Through all of it I know there are a few things that must fall into place in order for you to become truly successful..CONSISTENTLY!! And that is what’s important. There’s nothing worse than doing a great job only to not be able to recreate it again for another month.
Marketing: Your Marketing needs to be specific and targeted. If you’re a realtor, I’m not talking about getting to know your local Farm area and just blanket the entire area. How would you ever know if any of those people are even interested in buying or selling a house? What if you had MOTIVATED prospects calling you already interested in doing business with you!? Wouldn’t your business be FAR more profitable? Not to mention your time and energy involved.
Your Marketing also has GOT TO BE consistent. You see; if you’re doing things correctly your Marketing acts as a process; slowly taking people through enough information until they can make a good decision. This can often time take 2-3 weeks. If you stop your Marketing for a few days there will be a lag in the amount of business you do when that cycle catches up.
Profitable Business Model: I can’t stress this enough! What would you rather do: Work on 20%-30% margin or work on 80% profit margins? I know what I’d rather do. If you’re a serious entrepreneur and you are not involved with something paying you this kind of return you need to start looking at what you’re doing. I work on 80% profits and so do most of the people I work with!
Now, is it easier to sell a $100 item or a $10,000 item? NIETHER, it’s the same game if you’ve done your Marketing correctly and you’re already speaking with an interested prospect! Do you see how this is coming together? Now for the one that takes you over the top! What if you were consistently Marketing and talking with qualified interested prospects about a $10,000.00 item that pays you 80% profit margin!! How long is it going to take you to achieve some SERIOUS results?
This is exactly the kind of thing our team does on a daily basis! It’s your turn to see everything start to come together and start seeing the success you deserve. These methods and this system have truly changed the way I do business and are taking me to a level of success I’ve only dreamed of. If you’re a serious entrepreneur and want to start seeing results like this, you owe it to yourself to check out the link and get more information. I look forward to having the chance to build a business with you.
Secrets to Success in Top Tier Direct Sales
Top Tier Direct Sales is, in my opinion, the most profitable business model around. Top Tier Direct Sales allows you to sell a product that sometimes carries a price tag as high as a car without having any inventory, insurance, employees or rent. On top of that, this industry is known for working on 80% margins! If you’re in sales, what was your last commission on $10,000.00? If you didn’t say at least $7,500.00, you need to start putting your skill set to work for you instead of your boss.
You see, I was just like you a few years ago. I was a young Executive with a fancy title and A LOT of responsibility. I was doing business with big industry corporations and in the eyes of most and sometimes myself I was for all intents and purposes, successful. That was until I was introduced to Top Tier Direct sales. I was already used to doing big deals but never in a million years was my employer going to pay me 80% of what I sold.
Right then and there I vowed to never trade my time for money. You’ve got two things you can leverage in this world to get ahead; your time and your money. I also believe that you should invest both of them wisely. I have spent the last 6 years devoting my time and my money in becoming a successful Entrepreneur.
I know it’s possible for you to become a success, I also know it’s easier for you not to re-create the wheel. If you read any book by any great author about success you will often hear to find a mentor and mimic what he/she does. If you want success, you’ve got to follow in the footsteps of those who have already created success.
That’s exactly what I’d like to share with you. You don’t have to spend the next 6 years of your life putting the pieces together. I want to encourage you to get to know me and some of our team. Let us show you what we know and what we’ve already been through to produce results and limit your losses. Click on the link and get to know us a little better.
You see, I was just like you a few years ago. I was a young Executive with a fancy title and A LOT of responsibility. I was doing business with big industry corporations and in the eyes of most and sometimes myself I was for all intents and purposes, successful. That was until I was introduced to Top Tier Direct sales. I was already used to doing big deals but never in a million years was my employer going to pay me 80% of what I sold.
Right then and there I vowed to never trade my time for money. You’ve got two things you can leverage in this world to get ahead; your time and your money. I also believe that you should invest both of them wisely. I have spent the last 6 years devoting my time and my money in becoming a successful Entrepreneur.
I know it’s possible for you to become a success, I also know it’s easier for you not to re-create the wheel. If you read any book by any great author about success you will often hear to find a mentor and mimic what he/she does. If you want success, you’ve got to follow in the footsteps of those who have already created success.
That’s exactly what I’d like to share with you. You don’t have to spend the next 6 years of your life putting the pieces together. I want to encourage you to get to know me and some of our team. Let us show you what we know and what we’ve already been through to produce results and limit your losses. Click on the link and get to know us a little better.
Monday, June 8, 2009
Carbon Copy PRO Continuing to Write Entrepreneur Success Stories
In an economy where nobody seems quite sure what to do, there is a company with an opportunity that continues to produce Entrepreneur Success Stories. While others continue to “wait it out” the entrepreneurs involved in Carbon Copy PRO are preparing for an early retirement.
Dave Greenlee, a successful Real Estate investor said, “I began investing in Real Estate because I could make such remarkable returns, Carbon Copy PRO works on 80% profit margins!” This is almost reminiscent of the early 1800’s Gold Rush, if you’re willing to work, the opportunities there.
Greenlee continues to say, “When I got started in business, I had to make my own systems through trial and error, this company has taken its proven successful business and Marketing systems and given them to you.” One could almost say it’s like having a business in a box. In fact that is exactly what Carbon Copy PRO has done. All of these Entrepreneur Success Stories have started with the simple purchase of a BIB (Business in a Box.)
To make things even sweeter, this tremendous opportunity with Carbon Copy PRO has teamed up with Wealth Masters International (WMI). WMI provides industry leading information and advice pertaining to what matters most to you…your money and finances. In a time where such little thought is given to the security of our financial futures and more is given to what car you drive. WMI is taking a lead position to help educate the average individual about creating wealth and then taking care of that wealth.
If you’re not sure what your money is doing or how you’re going to be able retire after this economic turmoil, maybe you should take a look at what all the excitement is about. Who knows, maybe you’ll be one of the next Entrepreneur Success Stories.
Feel free to check out the informational website www.fromhomebizbuilders.com
Dave Greenlee, a successful Real Estate investor said, “I began investing in Real Estate because I could make such remarkable returns, Carbon Copy PRO works on 80% profit margins!” This is almost reminiscent of the early 1800’s Gold Rush, if you’re willing to work, the opportunities there.
Greenlee continues to say, “When I got started in business, I had to make my own systems through trial and error, this company has taken its proven successful business and Marketing systems and given them to you.” One could almost say it’s like having a business in a box. In fact that is exactly what Carbon Copy PRO has done. All of these Entrepreneur Success Stories have started with the simple purchase of a BIB (Business in a Box.)
To make things even sweeter, this tremendous opportunity with Carbon Copy PRO has teamed up with Wealth Masters International (WMI). WMI provides industry leading information and advice pertaining to what matters most to you…your money and finances. In a time where such little thought is given to the security of our financial futures and more is given to what car you drive. WMI is taking a lead position to help educate the average individual about creating wealth and then taking care of that wealth.
If you’re not sure what your money is doing or how you’re going to be able retire after this economic turmoil, maybe you should take a look at what all the excitement is about. Who knows, maybe you’ll be one of the next Entrepreneur Success Stories.
Feel free to check out the informational website www.fromhomebizbuilders.com
Experienced Entrepreneur is Taking 12 Modern Entrepreneurs under His Wing
The Direct Sales Industry was buzzing today as news leaked that experienced entrepreneur Dave Greenlee is personally going to guide 12 Modern Entrepreneurs to the top! Dave Greenlee has already experienced some of his own success and wants to help others along the way just as he was shown.
“I truly believe the Direct Sales Industry is the most profitable business model out there,” says Greenlee. “The unfortunate part is that most who get involved are never really shown how to properly position themselves for success.”
Dave Greenlee has made it his mission to help 12 Modern Entrepreneurs achieve the success they are looking for. Greenlee goes on to say, “I feel that with the proper guidance and being given the right systems and tools any driven entrepreneur is going to be vastly successful.” That’s one new business associate every month, which is something Greenlee says is easily achievable with the correct mindset.
Greenlee simply says, “Think about it, if you’re a young or struggling Modern Entrepreneur, wouldn’t it be a blessing if someone WANTED to take you under their wings and show you what they have learned from building their own successful business?”
Greenlee is located in Florida but says it doesn’t matter what part of the world you live in he can help you achieve success with the proven systems, products and marketing he has been taught. With so much success being achieved by relative new comers in this industry it ought to be fun for the fortunate 12 Greenlee decides to take under his wing.
Greenlee’s informational website can be found at http://www.fromhomebizbuilders.com
“I truly believe the Direct Sales Industry is the most profitable business model out there,” says Greenlee. “The unfortunate part is that most who get involved are never really shown how to properly position themselves for success.”
Dave Greenlee has made it his mission to help 12 Modern Entrepreneurs achieve the success they are looking for. Greenlee goes on to say, “I feel that with the proper guidance and being given the right systems and tools any driven entrepreneur is going to be vastly successful.” That’s one new business associate every month, which is something Greenlee says is easily achievable with the correct mindset.
Greenlee simply says, “Think about it, if you’re a young or struggling Modern Entrepreneur, wouldn’t it be a blessing if someone WANTED to take you under their wings and show you what they have learned from building their own successful business?”
Greenlee is located in Florida but says it doesn’t matter what part of the world you live in he can help you achieve success with the proven systems, products and marketing he has been taught. With so much success being achieved by relative new comers in this industry it ought to be fun for the fortunate 12 Greenlee decides to take under his wing.
Greenlee’s informational website can be found at http://www.fromhomebizbuilders.com
Modern Entrepreneurs
I have friends in all different types of businesses: Builders, Real Estate Agents, Personal Trainers, Manufacturers, Distributors, etc. Each of them is successful in their own right. What I want to talk about are Modern Entrepreneurs and some of their characteristics.
• Branding: I know what you’re going to say, “Branding is nothing new it’s been around since the beginning of bartering.” I know, however the Modern Entrepreneurs are not branding their product, company or service, they are Branding themselves! This is something unheard of in the past. Imagine Phil Knight branding himself instead of NIKE or Ray Crock branding himself instead of McDonalds. Who knows how it would have worked.
• Online Presence: In this day and age if you and/or your company are not online you’re not in business! I had a rental property that needed yard work done and my normal guy is no longer in the business, so I had to find someone new. Where do you think I looked? I don’t even know if I have a phone book! You guessed it, Google and within 10 min I had a scheduled estimate for the next day. Don’t fight what is, just adapt and learn.
• Marketing: Again, something that isn’t new but the rules have changed. No longer is it necessary to spend thousands of dollars with an Ad Agency to get the word out. The Modern Entrepreneurs are using tools like Facebook, Twitter, Blogs, Youtube, Google, etc to get their marketing out. The Greatest part about these tools is that you don’t waste any of your Marketing. If you know what you’re doing, the people who respond to your Marketing may as well consider themselves sold!
• Overhead: Most traditional businesses require a substantial amount of overhead. Inventory, Insurance, Payroll, etc. In this day and age being profitable is easier than ever. You’ve got options like affiliates, MLM, Direct Sales. All of these business models are EXTREMELY profitable but you better understand the first three bullet points!
I hope you understand that as time changes so do the opportunities. The basic principles still remain the same but these are different times with different business models. I have a friend who works NON-STOP, literally. He is also very successful with tons of employees overhead and headaches with his traditional business. I’ve also got another friend, one of the Modern Entrepreneurs, who works about 30 hours/week with none of the above mentioned overhead and makes more money. It truly does pay to be one of the Modern Entrepreneurs.
• Branding: I know what you’re going to say, “Branding is nothing new it’s been around since the beginning of bartering.” I know, however the Modern Entrepreneurs are not branding their product, company or service, they are Branding themselves! This is something unheard of in the past. Imagine Phil Knight branding himself instead of NIKE or Ray Crock branding himself instead of McDonalds. Who knows how it would have worked.
• Online Presence: In this day and age if you and/or your company are not online you’re not in business! I had a rental property that needed yard work done and my normal guy is no longer in the business, so I had to find someone new. Where do you think I looked? I don’t even know if I have a phone book! You guessed it, Google and within 10 min I had a scheduled estimate for the next day. Don’t fight what is, just adapt and learn.
• Marketing: Again, something that isn’t new but the rules have changed. No longer is it necessary to spend thousands of dollars with an Ad Agency to get the word out. The Modern Entrepreneurs are using tools like Facebook, Twitter, Blogs, Youtube, Google, etc to get their marketing out. The Greatest part about these tools is that you don’t waste any of your Marketing. If you know what you’re doing, the people who respond to your Marketing may as well consider themselves sold!
• Overhead: Most traditional businesses require a substantial amount of overhead. Inventory, Insurance, Payroll, etc. In this day and age being profitable is easier than ever. You’ve got options like affiliates, MLM, Direct Sales. All of these business models are EXTREMELY profitable but you better understand the first three bullet points!
I hope you understand that as time changes so do the opportunities. The basic principles still remain the same but these are different times with different business models. I have a friend who works NON-STOP, literally. He is also very successful with tons of employees overhead and headaches with his traditional business. I’ve also got another friend, one of the Modern Entrepreneurs, who works about 30 hours/week with none of the above mentioned overhead and makes more money. It truly does pay to be one of the Modern Entrepreneurs.
Less Stress More Success
Who wants Less Stress and More Success? If you didn’t jump out of your chair screaming, “Me, I do, tell me how.” I can only assume a couple things: 1) You’re retired and I should be reading your blog or 2) You haven’t begun the transition of becoming a Business Builder. I’m going to cover a few things that will show you how to live a life of Less Stress More Success.
• Time Leadership: I must be honest that this phrase is not my own but I think it works well. I know far too many people who get started on a task and the next thing they know an hour has gone by because while they were on Google researching they saw a great story on Dennis Rodman. Now I’m just as big a fan of sports as the next guy but that doesn’t help you achieve that task any more effectively. Congratulations you just wasted an hour! I know it doesn’t seem like much, however if this is a pattern you become better with news gossip than Building your Business. You must learn to Lead your Time!
• Preparation: Now this can tie directly into the last point but this is a little different. I’ve got a friend who’s gotten much better about showing up on time. Unfortunately this friend still requires 10-15 minutes to get ready before we can begin anything. When the time comes to go to that meeting or walk into that bank, BE PREPARED! Your level of successful meetings will sky rocket. You are now viewed as a professional who’s got their stuff together.
• Discipline: Now this is usually when I begin to lose people. This is not a four letter word folks. If you research any top earner in any industry you will see we are all creatures of habit. If something comes up that is not an emergency it get’s put on the back burner until we have finished the task at hand. I don’t even answer my phone while I’m in the middle of something and I only return emails at the end of the work day. STAY ON POINT!
Now I know to some of you these seem like rules that have now stressed you out and you’re saying, “Dave, I thought you said Less Stress More Success?” Trust me, when these things are implemented into your business, you will notice how much more effective you become which will lead to more success and that usually leads to less stress. When you can break down every variable and hold yourself accountable for your time, preparation and discipline you can truly measure your success. This becomes habit and you don’t wonder how much money you’ll make, you know.
• Time Leadership: I must be honest that this phrase is not my own but I think it works well. I know far too many people who get started on a task and the next thing they know an hour has gone by because while they were on Google researching they saw a great story on Dennis Rodman. Now I’m just as big a fan of sports as the next guy but that doesn’t help you achieve that task any more effectively. Congratulations you just wasted an hour! I know it doesn’t seem like much, however if this is a pattern you become better with news gossip than Building your Business. You must learn to Lead your Time!
• Preparation: Now this can tie directly into the last point but this is a little different. I’ve got a friend who’s gotten much better about showing up on time. Unfortunately this friend still requires 10-15 minutes to get ready before we can begin anything. When the time comes to go to that meeting or walk into that bank, BE PREPARED! Your level of successful meetings will sky rocket. You are now viewed as a professional who’s got their stuff together.
• Discipline: Now this is usually when I begin to lose people. This is not a four letter word folks. If you research any top earner in any industry you will see we are all creatures of habit. If something comes up that is not an emergency it get’s put on the back burner until we have finished the task at hand. I don’t even answer my phone while I’m in the middle of something and I only return emails at the end of the work day. STAY ON POINT!
Now I know to some of you these seem like rules that have now stressed you out and you’re saying, “Dave, I thought you said Less Stress More Success?” Trust me, when these things are implemented into your business, you will notice how much more effective you become which will lead to more success and that usually leads to less stress. When you can break down every variable and hold yourself accountable for your time, preparation and discipline you can truly measure your success. This becomes habit and you don’t wonder how much money you’ll make, you know.
Thursday, June 4, 2009
Entrepreneur Success Stories
Sometimes I wonder what are more prevalent, Entrepreneur Success Stories or Entrepreneur War Stories. I know that for me it’s about a 50/50 split. However without one it’s pretty hard to have the other. I’ve hired, and unfortunately fired, my share of people throughout the years and there are always a few key things to keep in mind when trying to weigh the scale to the Entrepreneur Success Stories side.
• EVERYTHING is a victory: This is something that can’t be said enough. I remember when I would get ecstatic when my phone would ring from some of my Marketing. As time goes on you begin to narrow your target and have fewer and fewer “Tire Kickers” but in the beginning that’s a sign that your work is working. Even if you lose BIG you’ve still got to be grateful that you were even in the game to begin with. Most people sit on the sidelines and never play.
• Enthusiasm: Without it you might as well go wait in line for Day Labor. It’s contagious. When your energy is high people around you feed on it and want more of it. This is an element to Entrepreneur Success Stories that requires no money, time or effort. Remember, you’re an entrepreneur by CHOICE so be happy about it and DECIDE to be successful
• Accountability: Remember, there is no more boss. The person to keep you on track now is YOU. If you have a habit of always looking for other reasons for your failures, you’re in the wrong field! There is nowhere to turn and nowhere to point that finger. EVERYTHING that happens in your business is a DIRECT reflection of YOU. Now look at the bright side, when something great happens you can say, “Hey, I did that!”
• Repetition: Now this is a two way street. If you are not producing the results you like, stop repeating the same behavior and actions. However, if you’re beginning to see some successes, keep doing what you’re doing. The book The Outliers by Malcolm Gladwell has a terrific chapter in it about becoming a Master. In the book it says you must have 10,000 hours logged. Think about it, 10,000 hours of repeated success is in itself is an Entrepreneur Success Story.
• Complacence: I almost threw up as I wrote that word. The second you begin to rest on your laurels and pat yourself on the back you have allowed laziness to creep into your head. I don’t know what your goals are, but complacence is the death of all unachieved goals. ALWAYS be striving. It’s like a video game. OK, you beat level one now it’s time to continue to the next level.
Remember, this isn’t life or death, this is Business Building. So take the added pressure off and remember to celebrate your victories, bleed enthusiasm, hold yourself accountable, start your 10,000 hours and never stop striving for more success. Keeping these things in mind may help you write some of your own Entrepreneur Success Stories.
• EVERYTHING is a victory: This is something that can’t be said enough. I remember when I would get ecstatic when my phone would ring from some of my Marketing. As time goes on you begin to narrow your target and have fewer and fewer “Tire Kickers” but in the beginning that’s a sign that your work is working. Even if you lose BIG you’ve still got to be grateful that you were even in the game to begin with. Most people sit on the sidelines and never play.
• Enthusiasm: Without it you might as well go wait in line for Day Labor. It’s contagious. When your energy is high people around you feed on it and want more of it. This is an element to Entrepreneur Success Stories that requires no money, time or effort. Remember, you’re an entrepreneur by CHOICE so be happy about it and DECIDE to be successful
• Accountability: Remember, there is no more boss. The person to keep you on track now is YOU. If you have a habit of always looking for other reasons for your failures, you’re in the wrong field! There is nowhere to turn and nowhere to point that finger. EVERYTHING that happens in your business is a DIRECT reflection of YOU. Now look at the bright side, when something great happens you can say, “Hey, I did that!”
• Repetition: Now this is a two way street. If you are not producing the results you like, stop repeating the same behavior and actions. However, if you’re beginning to see some successes, keep doing what you’re doing. The book The Outliers by Malcolm Gladwell has a terrific chapter in it about becoming a Master. In the book it says you must have 10,000 hours logged. Think about it, 10,000 hours of repeated success is in itself is an Entrepreneur Success Story.
• Complacence: I almost threw up as I wrote that word. The second you begin to rest on your laurels and pat yourself on the back you have allowed laziness to creep into your head. I don’t know what your goals are, but complacence is the death of all unachieved goals. ALWAYS be striving. It’s like a video game. OK, you beat level one now it’s time to continue to the next level.
Remember, this isn’t life or death, this is Business Building. So take the added pressure off and remember to celebrate your victories, bleed enthusiasm, hold yourself accountable, start your 10,000 hours and never stop striving for more success. Keeping these things in mind may help you write some of your own Entrepreneur Success Stories.
Entrepreneur Quiz
Today let’s have a little fun and take an Entrepreneur Quiz to see where you’re threshold as an entrepreneur lies. Now before you get anxious and tell me you didn’t know we had a quiz, just relax, this is only for fun. Some of these questions are based on real life experiences and others are made up scenarios. Here we go!
1. You have a distribution business and you’ve got two interested buyers for your product. Here’s the catch: it’s 6:00 p.m. and your UPS driver has already come and gone for the day. One of the accounts is 5 hours north and the other is 3 hours south. They both need product by 10:00 a.m. the next day and it’s getting later and later as you try and decide what to do. The account up north will net you $20k and the buyer south will net you $18k. Please keep in mind you’re moving A LOT of product so a simple overnight envelope won’t cut it. You do however own a company box truck. What do you do?
If you answered BOTH consider yourself an entrepreneur. Hop in the box truck and start driving. Schedule a pick-up with both of the buyers and get the accounts! Congrats that’s two new accounts.
2. You’re just getting started in Real Estate Investing. You have very little capital to work with and your number one priority is to stack some chips to be able to sit at the Big Boy table. Your marketing is producing some okay results but you REALLY need to make some cash. Your marketing is so specific that you don’t contact ANYONE who doesn’t HAVE to sell a property. Knowing you have prospects but are getting poor results with your Marketing, what do you do?
If you answered get in your car and start knocking on doors, you just might make it as an entrepreneur. One more and this Entrepreneur Quiz is over.
3. You’re three hours from a closing where you’re going to pocket $10k. Your closing agent calls you to inform you your Seller isn’t going to show up because their payoff to the Bank doesn’t allow for enough profit to pay the Seller what they were expecting. At this moment you have no deal. What do you do?
I know most of you are going to say sue for Non-performance, but c’mon let’s be serious are you really gonna spend $5k-$10k to sue a Seller for $10k. No, you get on the phone with the Seller and TALK with them about their concerns and if need be offer to pay the Seller out of your own profit at closing. $8k is still a good days pay.
All of these scenarios are true stories and each of them made money. Keep in mind as an individual business owner you call the shots. Sometimes (most times) the deals don’t happen as planned. The days of looking for someone else to decide are over. It’s up to you to make the decision. Entrepreneurs work harder than most, that’s why they are also paid more than most. I hope this Entrepreneur Quiz helped shed some light about what you’re getting into.
1. You have a distribution business and you’ve got two interested buyers for your product. Here’s the catch: it’s 6:00 p.m. and your UPS driver has already come and gone for the day. One of the accounts is 5 hours north and the other is 3 hours south. They both need product by 10:00 a.m. the next day and it’s getting later and later as you try and decide what to do. The account up north will net you $20k and the buyer south will net you $18k. Please keep in mind you’re moving A LOT of product so a simple overnight envelope won’t cut it. You do however own a company box truck. What do you do?
If you answered BOTH consider yourself an entrepreneur. Hop in the box truck and start driving. Schedule a pick-up with both of the buyers and get the accounts! Congrats that’s two new accounts.
2. You’re just getting started in Real Estate Investing. You have very little capital to work with and your number one priority is to stack some chips to be able to sit at the Big Boy table. Your marketing is producing some okay results but you REALLY need to make some cash. Your marketing is so specific that you don’t contact ANYONE who doesn’t HAVE to sell a property. Knowing you have prospects but are getting poor results with your Marketing, what do you do?
If you answered get in your car and start knocking on doors, you just might make it as an entrepreneur. One more and this Entrepreneur Quiz is over.
3. You’re three hours from a closing where you’re going to pocket $10k. Your closing agent calls you to inform you your Seller isn’t going to show up because their payoff to the Bank doesn’t allow for enough profit to pay the Seller what they were expecting. At this moment you have no deal. What do you do?
I know most of you are going to say sue for Non-performance, but c’mon let’s be serious are you really gonna spend $5k-$10k to sue a Seller for $10k. No, you get on the phone with the Seller and TALK with them about their concerns and if need be offer to pay the Seller out of your own profit at closing. $8k is still a good days pay.
All of these scenarios are true stories and each of them made money. Keep in mind as an individual business owner you call the shots. Sometimes (most times) the deals don’t happen as planned. The days of looking for someone else to decide are over. It’s up to you to make the decision. Entrepreneurs work harder than most, that’s why they are also paid more than most. I hope this Entrepreneur Quiz helped shed some light about what you’re getting into.
Tuesday, June 2, 2009
I Need Help To Start My Own Business!!
This statement is exactly why I started charging for my time instead of just giving free advice. EVERYONE says it; unfortunately very few follow through with it. I am going to go over just a few things you don’t get taught with a Formal education. Consider these “Tips from the Inside” so you can help your friends next time they say “I need help to start up my own business.”
• No Boss: Now before you get excited and start high fiving your buddies let me shed some light. For most people this is not a blessing. Believe it or not, your boss is the one who delivers pressure to you to help keep you on track. No schedule, no measureable goals and worst of all no fear of losing your job are HUGE downfalls of many would be entrepreneurs. Now is the time to be more focused, more organized and better prepared than you’ve ever been! Here’s a good link to look through http://www.sba.gov/smallbusinessplanner/plan/index.html
• Costs: It takes most beginners that first trip to Staples before they realize just how much everything REALLY costs. It’s not enough to just have the Start up Capital. You need more than just enough to do the first deal. Did you forget that the utility bill, phone bill, taxes and insurance are now in YOUR name? I know PLENTY of business owners that make a lot of money. Unfortunately most of those business owners also spend more than they make. This is a huge factor of going out of business. Be Accountable.
• Staff: Congratulations, you are now the CEO, receptionist, janitor, accounts payable, accounts receivable and your own assistant. I know what you’re thinking, “I’ll just hire someone to do all of that.” You must have forgotten the previous tip about COST!! Unless you make more revenue to off-set the cost of that new hire YOU ARE LOSING MONEY! It is that simple and no getting around it.
• Consistency: You’ll begin to laugh when someone asks how much vacation time you get or if you have paid leave. These are things of the past for Entrepreneurs. It’s time to face facts and understand that when you do start making money you need to re-invest that money both into your business and yourself. Keep your head down and keep working. Hopefully you’ve chosen an industry you love so this shouldn’t be an issue. You need to become an expert in your field and the only way to do that is through repetition. Keep at it my friend, you’ll get there.
• Persistence: Most people stop just before it gets good. It’s said that you only grow in direct correlation to the amount of resistance you can sustain. The larger the goal the larger the resistance. You must continue down your path regardless of what comes in your way. As long as you stay focused and are clear about what you really want out of this, you should have no problem moving forward. Chances are if you’ve got the passion persistence is secondary.
Hopefully this will give you a glimpse of some of the traits of successful entrepreneurs. Remember you are the boss now, keep your costs down and be prepared to wear ALL the hats, do something EVERYDAY
• No Boss: Now before you get excited and start high fiving your buddies let me shed some light. For most people this is not a blessing. Believe it or not, your boss is the one who delivers pressure to you to help keep you on track. No schedule, no measureable goals and worst of all no fear of losing your job are HUGE downfalls of many would be entrepreneurs. Now is the time to be more focused, more organized and better prepared than you’ve ever been! Here’s a good link to look through http://www.sba.gov/smallbusinessplanner/plan/index.html
• Costs: It takes most beginners that first trip to Staples before they realize just how much everything REALLY costs. It’s not enough to just have the Start up Capital. You need more than just enough to do the first deal. Did you forget that the utility bill, phone bill, taxes and insurance are now in YOUR name? I know PLENTY of business owners that make a lot of money. Unfortunately most of those business owners also spend more than they make. This is a huge factor of going out of business. Be Accountable.
• Staff: Congratulations, you are now the CEO, receptionist, janitor, accounts payable, accounts receivable and your own assistant. I know what you’re thinking, “I’ll just hire someone to do all of that.” You must have forgotten the previous tip about COST!! Unless you make more revenue to off-set the cost of that new hire YOU ARE LOSING MONEY! It is that simple and no getting around it.
• Consistency: You’ll begin to laugh when someone asks how much vacation time you get or if you have paid leave. These are things of the past for Entrepreneurs. It’s time to face facts and understand that when you do start making money you need to re-invest that money both into your business and yourself. Keep your head down and keep working. Hopefully you’ve chosen an industry you love so this shouldn’t be an issue. You need to become an expert in your field and the only way to do that is through repetition. Keep at it my friend, you’ll get there.
• Persistence: Most people stop just before it gets good. It’s said that you only grow in direct correlation to the amount of resistance you can sustain. The larger the goal the larger the resistance. You must continue down your path regardless of what comes in your way. As long as you stay focused and are clear about what you really want out of this, you should have no problem moving forward. Chances are if you’ve got the passion persistence is secondary.
Hopefully this will give you a glimpse of some of the traits of successful entrepreneurs. Remember you are the boss now, keep your costs down and be prepared to wear ALL the hats, do something EVERYDAY
Monday, June 1, 2009
What is The Most Successful Direct Sales Company
I think this is an area where many people get paralysis of analysis. Obviously you want to do your due diligence in determining which opportunity is going to be the most successful direct sales company for YOU.
This is something that can't be over stated. At the end of the day it's all about YOU! I know plenty of retailers who are authorized dealers of NIKE. NIKE is arguably the most recognizable shoe and apparel manufacturer on the planet. Then why is it that some businesses do better with the product than others?
This goes back to some of the earlier posts. It's not always the most successful Direct Sales companies that produce the most successful individuals. You must take it upon yourself to become an independent business owner. Just the shift in mindset alone is something that most people over look when deciding to hop into a Home Based Business. Just because you are affiliated with the most successful direct sales company does not assure you of success. It does give you a leg up on the competition for multiple reasons but you're still going to have to do the work.
Remember you must always be Marketing your business and treating it as such. No matter what company or opportunity you are involved with there are people out there looking for what you've got. You need to learn to put yourself in front of them so they can understand just how bad they really do want it.
So, today is the day! You know what Company you want to join. You know why you want to join. Heck, I'd even bet you've visioned yourself as a successful part of that organization. The only thing left to do is take action and become a successful Business Builder.
This is something that can't be over stated. At the end of the day it's all about YOU! I know plenty of retailers who are authorized dealers of NIKE. NIKE is arguably the most recognizable shoe and apparel manufacturer on the planet. Then why is it that some businesses do better with the product than others?
This goes back to some of the earlier posts. It's not always the most successful Direct Sales companies that produce the most successful individuals. You must take it upon yourself to become an independent business owner. Just the shift in mindset alone is something that most people over look when deciding to hop into a Home Based Business. Just because you are affiliated with the most successful direct sales company does not assure you of success. It does give you a leg up on the competition for multiple reasons but you're still going to have to do the work.
Remember you must always be Marketing your business and treating it as such. No matter what company or opportunity you are involved with there are people out there looking for what you've got. You need to learn to put yourself in front of them so they can understand just how bad they really do want it.
So, today is the day! You know what Company you want to join. You know why you want to join. Heck, I'd even bet you've visioned yourself as a successful part of that organization. The only thing left to do is take action and become a successful Business Builder.
Are You With the Best Direct Sales Company to Work For
This is a question that comes up all the time. People want to make sure that when getting involved with a Direct Sales company that they are getting involved with the best Direct Sales Company to Work for. There are a few things to consider when milling over the decision of joining an organization. I’ve listed below a few factors to keep in mind while making your decision.
• Product/Opportunity: This is something I talk about quite a bit. If the product/opportunity affiliated with the company you’re looking at is not in line with some of your own core values and interests, chances are it won’t be a successful venture for you. On the other hand, if the product/opportunity is something you feel strongly about there is a good possibility of success. It’s easier to talk about and promote something you like.
• Compensation: Let’s be honest, we are all in business to make money. There are so many different structures and comp plans that sometimes I get confused. I like to make sure there is always up front money to help off-set start up and/or monthly costs. Commission structure is also important, you want to be able to earn off all of your efforts. This means making residual money from the organization you worked so hard to build. There should be multiple ways for you to earn an income within your Direct Sales Company.
• Management: Who’s at the head of this beast? Is there a track record of success with the management team involved? What are the intentions of the future success of this company? At the end of the day a business (including your own) is only as good as the person behind the wheel. This may be the most important factor of choosing the Best Direct Sales Company to Work for you.
• Training: We are all overwhelmed by the amount of conference calls and webinars available to us. You want to make sure you are getting GOOD information and training that you can immediately begin to implement and see results. Nothing is more frustrating than spending an hour getting excited about something only to be left with more questions. Make sure your Direct Sales Company has an interest in training you to be successful in the INDUSTRY not just that particular Product/Opportunity.
• Mission Statements: This is something we’ve all heard hundreds of times. However, underneath all of the hype of getting you to Believe in the companies values lies the overall direction of the company. If the leader of your company continues to promote the same ideology of the basic principles of the company you are probably with a proven winner. On the other hand, if the leader’s direction changes with the wind I suggest jumping ship before it gets lost at sea.
I hope there has been some insight gained when trying to determine whether or not you’re with The Best Direct Sales Company to Work for. Try to think about the importance of the Product/Opportunity, how does the profitability of the Compensation plan stack up, who’s involved with Management, how much REAL training you receive and the overall Mission of the company.
• Product/Opportunity: This is something I talk about quite a bit. If the product/opportunity affiliated with the company you’re looking at is not in line with some of your own core values and interests, chances are it won’t be a successful venture for you. On the other hand, if the product/opportunity is something you feel strongly about there is a good possibility of success. It’s easier to talk about and promote something you like.
• Compensation: Let’s be honest, we are all in business to make money. There are so many different structures and comp plans that sometimes I get confused. I like to make sure there is always up front money to help off-set start up and/or monthly costs. Commission structure is also important, you want to be able to earn off all of your efforts. This means making residual money from the organization you worked so hard to build. There should be multiple ways for you to earn an income within your Direct Sales Company.
• Management: Who’s at the head of this beast? Is there a track record of success with the management team involved? What are the intentions of the future success of this company? At the end of the day a business (including your own) is only as good as the person behind the wheel. This may be the most important factor of choosing the Best Direct Sales Company to Work for you.
• Training: We are all overwhelmed by the amount of conference calls and webinars available to us. You want to make sure you are getting GOOD information and training that you can immediately begin to implement and see results. Nothing is more frustrating than spending an hour getting excited about something only to be left with more questions. Make sure your Direct Sales Company has an interest in training you to be successful in the INDUSTRY not just that particular Product/Opportunity.
• Mission Statements: This is something we’ve all heard hundreds of times. However, underneath all of the hype of getting you to Believe in the companies values lies the overall direction of the company. If the leader of your company continues to promote the same ideology of the basic principles of the company you are probably with a proven winner. On the other hand, if the leader’s direction changes with the wind I suggest jumping ship before it gets lost at sea.
I hope there has been some insight gained when trying to determine whether or not you’re with The Best Direct Sales Company to Work for. Try to think about the importance of the Product/Opportunity, how does the profitability of the Compensation plan stack up, who’s involved with Management, how much REAL training you receive and the overall Mission of the company.
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